For the first time, this year’s Knight News Challenge will be requesting entries in three specific categories: mobile, revenue models, and reputation/credibility. The contest judges won’t be seeking a certain quota of finalists in each category: “It’s much more of a signal to the population at large: These are the areas that need your attention,” Knight consultant Jennifer 8. Lee said on Monday, at a San Francisco information session sponsored by Hacks/Hackers.
Up to now, Lee said the Knight Foundation’s attitude towards the contest has been “we don’t know what news innovation is — you tell us.” But over the past four years, trends have emerged among the contest entries that mirror the broader development of the news business. 2010 was the year of mapping and data visualization projects, Lee said. In 2011, Knight sees innovations in credibility determination, mobile technology, and revenue model generation as key areas of development.
[Update: Lee has clarified some elements of the new News Challenge in a comment here — check it out for more details. Also, since this post was published, the News Challenge has officially announced the details for this year's contest, which includes an additional category, Community; you can see those here. —Josh]
Credibility in the news business used to be based on the brand reputation of large media outlets. But in a world in which anyone can report, and in which, in Lee’s words, rumors can explode and die within a day on Twitter, there’s a need for new ways to measure and establish credibility. For example, Lee said, “How do you know that this person is more serious reporting out of Tehran, or Iran, than that person?” In the world of online media, rumors can gain momentum more quickly and easily than in the traditional media ecosystem. What kinds of tools and filters could be used to combat hoaxes and determine the trustworthiness of online information? That third category is “the one that’s the most vague — and purposefully so,” Lee said.
The mobile and revenue models categories are more straightforward. Last year, the Chicago news site Windy Citizen won $250,000 to develop a software interface to creates “real-time ads” which constantly update with the most recent information from a business’ Twitter feed or Facebook page. Lee said this was a good example of a revenue model project.
The Knight News Challenge is also increasingly open to awarding funding to for-profit companies who want to build open-source projects. Last cycle, one of the grantees was Stamen Design, a top data visualization firm whose founder and employees had a proven commitment to making open source tools in their free time. Knight provided them with $400,000 to dedicate staff hours to projects that they would previously have done on weekends. There are many different ways of making Knight funding viable for for-profit companies, Lee said, so long as the companies can carefully document how the foundation funding is being applied to open-source work. “You can create the open-sourcey version of your project. That part becomes open source, and the other one doesnt,” Lee said.
Last year, out of 2,300 initial applications, the Knight Foundation ultimately made 12 grants totaling about $3 million. After hearing the KNC discussed at the meeting, here are some of the elements I took away as key to building the perfect News Challenge application — and some of the potential pitfalls that could lead to an early rejection.
— Your project should already have a working prototype. When the creators of Davis Wiki (which the Lab has been following for a while) applied for grant funding to expand their project, they weren’t just pitching a concept. They could point judges to a thriving local website which collects community insight and serves as an open forum for residents to deal with everything from scam artists to lost kittens.
As LocalWiki’s Philip Neustrom explained, one in seven people in Davis, Calif., have contributed material to Davis Wiki, and in a week “basically half” of the city’s residents visit the site. This June, Davis Wiki made The New York Times when residents used the site to assemble information about a local scam artist, the “Crying Girl.”
Neustrom and Mike Ivanov co-founded Davis Wiki in 2004. So by the time they were applying for a 2010 KNC grant, they already had a mature, well-developed site to demonstrate the viability of what they were planning to do.
— Your project should be sustainable. Knight doesn’t want the projects they fund to wither away as soon as the grant money runs out. In the case of LocalWiki, what may be the best proof of their sustainability was actually made after they won Knight funding. Their recent Kickstarter campaign, which closed last month, raised $26,324 for outreach and education work, and 98 percent of that came from Davis community members, Neustrom said. Davis residents helped raise money by organizing a dance party, a silent auction, and fundraising nights at a bar — evidence that future LocalWiki sites will be able to build grassroots support.
— Your project should be catalytic. As a project reviewer, Lee said she looks for ideas that will catalyze development in a larger area. That means not just having a proven concept, but having one that’s scalable and that brings innovation to an area that needs attention.
Out of 2,300 applicants last year, only 500 were asked to provide a full proposal, and 50 of those became finalists. In the final round, Lee said, there was a lot of consensus between the judges about what projects were ultimately promising. The judges were allowed to apportion their votes between different projects, and 28 of the 50 got no votes, Lee said. Among the common problems with proposals:
— Don’t ask Knight to fund content. Lee said the KNC receives many proposals for, say, money to start a hyperlocal blog in North Carolina. But while the idea of a hyperlocal blog was innovative five or six years ago, Lee said, “at this point, it’s no longer cutting edge. The point of the Knight News Challenge is to encourage innovation, creativity.”
— Don’t apply with projects that don’t fit Knight’s mission. As with any contest, some projects try to shoehorn themselves into an inappropriate category for the sake of funding. A grant to do a project using SMS to provide health information in Africa, for example, would be “too specific to be interesting to the Knight News Challenge,” Lee said.
— Don’t be vague. For example: applying to create “a news aggregator.”
— Avoid generic citizen journalism projects. Say a group wanted to take Flip cams and give them to inner city kids as an experiment in citizen journalism. “We’re not totally into the citizen journalism thing anymore,” Lee said. “It has been given its chance to do its thing and kind of didn’t do its thing that well.”
— Have the credibility to make the project work. An applicant may have a good idea for an innovative project, but he or she also has to have the experience and credibility to actually pull it off. One tip-off that credibility is lacking? If he or she asks for an amount of grant funding that’s disproportional to the realistic needs of the project.
[Disclosure: Both Knight Foundation and Lee have been financial supporters of the Lab.]
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Mobile payments are the logical extension of online shopping; a way for customers to buy what you have while they’re on the go. But the technology has some added perks that make it a powerful purchasing tool for small businesses.
There are a lot of resources and articles out there telling businesses to pay attention to location-based networking or to maximize their social media presences, but there is a lack of information on the monetary benefits of these investments. Mobile payments, however, are a great way for businesses to make money.
It should be noted, there are two related fields of mobile payment: First, using your phone as a credit card in-store, and second, paying while on the go. We’ll be focusing largely on the latter.
Below is just a selection of reasons that small businesses should care about mobile payments. Add your voice to the comments below: Is this just another fad? Are mobile payments still years away? Why has North America been so slow to adopt?
It’s Going to be Everywhere
/>
We already use our phones for everything: Calling, texting, surfing the web, video chats (thank you, Phone), and updating our social networks. class='blippr-nobr'>Societyclass="blippr-nobr">society, by and large, has grown accustomed to using phones for daily activities. Why shouldn’t instant purchasing be added to that list?
Total worldwide mobile payments stood at USD $68.7 billion in 2009, according to a study from Telecoms Market Research. That number is predicted to rise by more than 800% in the next four years. Simple, DIY credit card processing solutions, like the Complete Credit Card Solution and Square, have already hit the iPhone market, and more services are expected in the future for all platforms.
Social Impulse
/>
Phones are inherently social, and advanced functions like geo-location are making it easier for users to connect with others in their networks to share consumption habits and recommendations. Location-based services, for example, enable users to recommend their favorite restaurants, shops and others venues. And group buying sites like Groupon have expanded the possibilities for quick, social purchases.
By adding a mobile payment option, small businesses can capitalize on these peer recommendations with a purchase. Rather than direct your customers to an online shop site or have them note it down for later, they can instantly buy your product.
Mobile payments take advantage of impulse purchases; essentially when you buy something based on spur-of-the-moment decision making. class='blippr-nobr'>Impulseclass="blippr-nobr">Impulse buys are usually associated with emotional reactions to a product. They are partly why ringtone sales have been so successful. Like a tone? You can often download it instantly with just a couple clicks, no secondary sites necessary. Make sure your customers are able to buy your product the instant they want it.
Micro-Transactions
/>
The real heart of small business mobile payments is the micro-transaction. Paying less is generally better than paying more. People are also more willing to pay frequent small payments rather than throw down a lump sum. Using ringtones as an example, more people would pay $1 for several ringtones than shell out $5 in one go for five ringtones.
Small business can follow this trend by selling less-expensive goods online, as smaller goods could be a real hit for the mobile payment crowd. Customers can more easily rationalize those smaller purchases and drive more sales to your business.
Another perk for biz owners is that mobile transaction fees are usually less than credit card fees. Sales through mobile could save you a small amount on every purchase.
Customer Data
/>
Mobile payments enable merchants to collect data in much the same way as your everyday credit card purchases. Adding mobile payments to your business can help keep track of customer phone numbers, buying histories, and any other necessary information. Having this extra source of data about customers and their purchasing habits will enable you to offer more targeted and relevant deals, discounts and products to specific purchasers.
Collecting data can be a bit tricky, since it gets into privacy rights and issues (e.g., Facebook privacy concerns), so make sure your business is aware of how you can and cannot use customer information.
Regardless of your purposes, whether it be data, profit, or social loyalty, mobile payments are definitely an area for small businesses to watch.
More Business Resources from Mashable:
- HOW TO: Choose the Best Workspace for Your Business
/> - 5 Winning Social Media Campaigns to Learn From
/> - 10 Emerging Social Platforms and How Businesses Can Use Them
/> - 10 Free WordPress Themes for Small Businesses
/> - 8 Funding Contests to Kick Start Your Big Idea
Image courtesy of iStockphotoclass="blippr-nobr">iStockphoto, photo_smart
For more Business coverage:
- class="f-el">class="cov-twit">Follow Mashable Businessclass="s-el">class="cov-rss">Subscribe to the Business channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for iPhone and iPad
bench craft company reviews
Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
bench craft company reviews
For the first time, this year’s Knight News Challenge will be requesting entries in three specific categories: mobile, revenue models, and reputation/credibility. The contest judges won’t be seeking a certain quota of finalists in each category: “It’s much more of a signal to the population at large: These are the areas that need your attention,” Knight consultant Jennifer 8. Lee said on Monday, at a San Francisco information session sponsored by Hacks/Hackers.
Up to now, Lee said the Knight Foundation’s attitude towards the contest has been “we don’t know what news innovation is — you tell us.” But over the past four years, trends have emerged among the contest entries that mirror the broader development of the news business. 2010 was the year of mapping and data visualization projects, Lee said. In 2011, Knight sees innovations in credibility determination, mobile technology, and revenue model generation as key areas of development.
[Update: Lee has clarified some elements of the new News Challenge in a comment here — check it out for more details. Also, since this post was published, the News Challenge has officially announced the details for this year's contest, which includes an additional category, Community; you can see those here. —Josh]
Credibility in the news business used to be based on the brand reputation of large media outlets. But in a world in which anyone can report, and in which, in Lee’s words, rumors can explode and die within a day on Twitter, there’s a need for new ways to measure and establish credibility. For example, Lee said, “How do you know that this person is more serious reporting out of Tehran, or Iran, than that person?” In the world of online media, rumors can gain momentum more quickly and easily than in the traditional media ecosystem. What kinds of tools and filters could be used to combat hoaxes and determine the trustworthiness of online information? That third category is “the one that’s the most vague — and purposefully so,” Lee said.
The mobile and revenue models categories are more straightforward. Last year, the Chicago news site Windy Citizen won $250,000 to develop a software interface to creates “real-time ads” which constantly update with the most recent information from a business’ Twitter feed or Facebook page. Lee said this was a good example of a revenue model project.
The Knight News Challenge is also increasingly open to awarding funding to for-profit companies who want to build open-source projects. Last cycle, one of the grantees was Stamen Design, a top data visualization firm whose founder and employees had a proven commitment to making open source tools in their free time. Knight provided them with $400,000 to dedicate staff hours to projects that they would previously have done on weekends. There are many different ways of making Knight funding viable for for-profit companies, Lee said, so long as the companies can carefully document how the foundation funding is being applied to open-source work. “You can create the open-sourcey version of your project. That part becomes open source, and the other one doesnt,” Lee said.
Last year, out of 2,300 initial applications, the Knight Foundation ultimately made 12 grants totaling about $3 million. After hearing the KNC discussed at the meeting, here are some of the elements I took away as key to building the perfect News Challenge application — and some of the potential pitfalls that could lead to an early rejection.
— Your project should already have a working prototype. When the creators of Davis Wiki (which the Lab has been following for a while) applied for grant funding to expand their project, they weren’t just pitching a concept. They could point judges to a thriving local website which collects community insight and serves as an open forum for residents to deal with everything from scam artists to lost kittens.
As LocalWiki’s Philip Neustrom explained, one in seven people in Davis, Calif., have contributed material to Davis Wiki, and in a week “basically half” of the city’s residents visit the site. This June, Davis Wiki made The New York Times when residents used the site to assemble information about a local scam artist, the “Crying Girl.”
Neustrom and Mike Ivanov co-founded Davis Wiki in 2004. So by the time they were applying for a 2010 KNC grant, they already had a mature, well-developed site to demonstrate the viability of what they were planning to do.
— Your project should be sustainable. Knight doesn’t want the projects they fund to wither away as soon as the grant money runs out. In the case of LocalWiki, what may be the best proof of their sustainability was actually made after they won Knight funding. Their recent Kickstarter campaign, which closed last month, raised $26,324 for outreach and education work, and 98 percent of that came from Davis community members, Neustrom said. Davis residents helped raise money by organizing a dance party, a silent auction, and fundraising nights at a bar — evidence that future LocalWiki sites will be able to build grassroots support.
— Your project should be catalytic. As a project reviewer, Lee said she looks for ideas that will catalyze development in a larger area. That means not just having a proven concept, but having one that’s scalable and that brings innovation to an area that needs attention.
Out of 2,300 applicants last year, only 500 were asked to provide a full proposal, and 50 of those became finalists. In the final round, Lee said, there was a lot of consensus between the judges about what projects were ultimately promising. The judges were allowed to apportion their votes between different projects, and 28 of the 50 got no votes, Lee said. Among the common problems with proposals:
— Don’t ask Knight to fund content. Lee said the KNC receives many proposals for, say, money to start a hyperlocal blog in North Carolina. But while the idea of a hyperlocal blog was innovative five or six years ago, Lee said, “at this point, it’s no longer cutting edge. The point of the Knight News Challenge is to encourage innovation, creativity.”
— Don’t apply with projects that don’t fit Knight’s mission. As with any contest, some projects try to shoehorn themselves into an inappropriate category for the sake of funding. A grant to do a project using SMS to provide health information in Africa, for example, would be “too specific to be interesting to the Knight News Challenge,” Lee said.
— Don’t be vague. For example: applying to create “a news aggregator.”
— Avoid generic citizen journalism projects. Say a group wanted to take Flip cams and give them to inner city kids as an experiment in citizen journalism. “We’re not totally into the citizen journalism thing anymore,” Lee said. “It has been given its chance to do its thing and kind of didn’t do its thing that well.”
— Have the credibility to make the project work. An applicant may have a good idea for an innovative project, but he or she also has to have the experience and credibility to actually pull it off. One tip-off that credibility is lacking? If he or she asks for an amount of grant funding that’s disproportional to the realistic needs of the project.
[Disclosure: Both Knight Foundation and Lee have been financial supporters of the Lab.]
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Mobile payments are the logical extension of online shopping; a way for customers to buy what you have while they’re on the go. But the technology has some added perks that make it a powerful purchasing tool for small businesses.
There are a lot of resources and articles out there telling businesses to pay attention to location-based networking or to maximize their social media presences, but there is a lack of information on the monetary benefits of these investments. Mobile payments, however, are a great way for businesses to make money.
It should be noted, there are two related fields of mobile payment: First, using your phone as a credit card in-store, and second, paying while on the go. We’ll be focusing largely on the latter.
Below is just a selection of reasons that small businesses should care about mobile payments. Add your voice to the comments below: Is this just another fad? Are mobile payments still years away? Why has North America been so slow to adopt?
It’s Going to be Everywhere
/>
We already use our phones for everything: Calling, texting, surfing the web, video chats (thank you, Phone), and updating our social networks. class='blippr-nobr'>Societyclass="blippr-nobr">society, by and large, has grown accustomed to using phones for daily activities. Why shouldn’t instant purchasing be added to that list?
Total worldwide mobile payments stood at USD $68.7 billion in 2009, according to a study from Telecoms Market Research. That number is predicted to rise by more than 800% in the next four years. Simple, DIY credit card processing solutions, like the Complete Credit Card Solution and Square, have already hit the iPhone market, and more services are expected in the future for all platforms.
Social Impulse
/>
Phones are inherently social, and advanced functions like geo-location are making it easier for users to connect with others in their networks to share consumption habits and recommendations. Location-based services, for example, enable users to recommend their favorite restaurants, shops and others venues. And group buying sites like Groupon have expanded the possibilities for quick, social purchases.
By adding a mobile payment option, small businesses can capitalize on these peer recommendations with a purchase. Rather than direct your customers to an online shop site or have them note it down for later, they can instantly buy your product.
Mobile payments take advantage of impulse purchases; essentially when you buy something based on spur-of-the-moment decision making. class='blippr-nobr'>Impulseclass="blippr-nobr">Impulse buys are usually associated with emotional reactions to a product. They are partly why ringtone sales have been so successful. Like a tone? You can often download it instantly with just a couple clicks, no secondary sites necessary. Make sure your customers are able to buy your product the instant they want it.
Micro-Transactions
/>
The real heart of small business mobile payments is the micro-transaction. Paying less is generally better than paying more. People are also more willing to pay frequent small payments rather than throw down a lump sum. Using ringtones as an example, more people would pay $1 for several ringtones than shell out $5 in one go for five ringtones.
Small business can follow this trend by selling less-expensive goods online, as smaller goods could be a real hit for the mobile payment crowd. Customers can more easily rationalize those smaller purchases and drive more sales to your business.
Another perk for biz owners is that mobile transaction fees are usually less than credit card fees. Sales through mobile could save you a small amount on every purchase.
Customer Data
/>
Mobile payments enable merchants to collect data in much the same way as your everyday credit card purchases. Adding mobile payments to your business can help keep track of customer phone numbers, buying histories, and any other necessary information. Having this extra source of data about customers and their purchasing habits will enable you to offer more targeted and relevant deals, discounts and products to specific purchasers.
Collecting data can be a bit tricky, since it gets into privacy rights and issues (e.g., Facebook privacy concerns), so make sure your business is aware of how you can and cannot use customer information.
Regardless of your purposes, whether it be data, profit, or social loyalty, mobile payments are definitely an area for small businesses to watch.
More Business Resources from Mashable:
- HOW TO: Choose the Best Workspace for Your Business
/> - 5 Winning Social Media Campaigns to Learn From
/> - 10 Emerging Social Platforms and How Businesses Can Use Them
/> - 10 Free WordPress Themes for Small Businesses
/> - 8 Funding Contests to Kick Start Your Big Idea
Image courtesy of iStockphotoclass="blippr-nobr">iStockphoto, photo_smart
For more Business coverage:
- class="f-el">class="cov-twit">Follow Mashable Businessclass="s-el">class="cov-rss">Subscribe to the Business channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for iPhone and iPad
benchcraft company portland or
Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
benchcraft company portland or
benchcraft company portland or
bench craft company reviews
Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
bench craft company reviews
For the first time, this year’s Knight News Challenge will be requesting entries in three specific categories: mobile, revenue models, and reputation/credibility. The contest judges won’t be seeking a certain quota of finalists in each category: “It’s much more of a signal to the population at large: These are the areas that need your attention,” Knight consultant Jennifer 8. Lee said on Monday, at a San Francisco information session sponsored by Hacks/Hackers.
Up to now, Lee said the Knight Foundation’s attitude towards the contest has been “we don’t know what news innovation is — you tell us.” But over the past four years, trends have emerged among the contest entries that mirror the broader development of the news business. 2010 was the year of mapping and data visualization projects, Lee said. In 2011, Knight sees innovations in credibility determination, mobile technology, and revenue model generation as key areas of development.
[Update: Lee has clarified some elements of the new News Challenge in a comment here — check it out for more details. Also, since this post was published, the News Challenge has officially announced the details for this year's contest, which includes an additional category, Community; you can see those here. —Josh]
Credibility in the news business used to be based on the brand reputation of large media outlets. But in a world in which anyone can report, and in which, in Lee’s words, rumors can explode and die within a day on Twitter, there’s a need for new ways to measure and establish credibility. For example, Lee said, “How do you know that this person is more serious reporting out of Tehran, or Iran, than that person?” In the world of online media, rumors can gain momentum more quickly and easily than in the traditional media ecosystem. What kinds of tools and filters could be used to combat hoaxes and determine the trustworthiness of online information? That third category is “the one that’s the most vague — and purposefully so,” Lee said.
The mobile and revenue models categories are more straightforward. Last year, the Chicago news site Windy Citizen won $250,000 to develop a software interface to creates “real-time ads” which constantly update with the most recent information from a business’ Twitter feed or Facebook page. Lee said this was a good example of a revenue model project.
The Knight News Challenge is also increasingly open to awarding funding to for-profit companies who want to build open-source projects. Last cycle, one of the grantees was Stamen Design, a top data visualization firm whose founder and employees had a proven commitment to making open source tools in their free time. Knight provided them with $400,000 to dedicate staff hours to projects that they would previously have done on weekends. There are many different ways of making Knight funding viable for for-profit companies, Lee said, so long as the companies can carefully document how the foundation funding is being applied to open-source work. “You can create the open-sourcey version of your project. That part becomes open source, and the other one doesnt,” Lee said.
Last year, out of 2,300 initial applications, the Knight Foundation ultimately made 12 grants totaling about $3 million. After hearing the KNC discussed at the meeting, here are some of the elements I took away as key to building the perfect News Challenge application — and some of the potential pitfalls that could lead to an early rejection.
— Your project should already have a working prototype. When the creators of Davis Wiki (which the Lab has been following for a while) applied for grant funding to expand their project, they weren’t just pitching a concept. They could point judges to a thriving local website which collects community insight and serves as an open forum for residents to deal with everything from scam artists to lost kittens.
As LocalWiki’s Philip Neustrom explained, one in seven people in Davis, Calif., have contributed material to Davis Wiki, and in a week “basically half” of the city’s residents visit the site. This June, Davis Wiki made The New York Times when residents used the site to assemble information about a local scam artist, the “Crying Girl.”
Neustrom and Mike Ivanov co-founded Davis Wiki in 2004. So by the time they were applying for a 2010 KNC grant, they already had a mature, well-developed site to demonstrate the viability of what they were planning to do.
— Your project should be sustainable. Knight doesn’t want the projects they fund to wither away as soon as the grant money runs out. In the case of LocalWiki, what may be the best proof of their sustainability was actually made after they won Knight funding. Their recent Kickstarter campaign, which closed last month, raised $26,324 for outreach and education work, and 98 percent of that came from Davis community members, Neustrom said. Davis residents helped raise money by organizing a dance party, a silent auction, and fundraising nights at a bar — evidence that future LocalWiki sites will be able to build grassroots support.
— Your project should be catalytic. As a project reviewer, Lee said she looks for ideas that will catalyze development in a larger area. That means not just having a proven concept, but having one that’s scalable and that brings innovation to an area that needs attention.
Out of 2,300 applicants last year, only 500 were asked to provide a full proposal, and 50 of those became finalists. In the final round, Lee said, there was a lot of consensus between the judges about what projects were ultimately promising. The judges were allowed to apportion their votes between different projects, and 28 of the 50 got no votes, Lee said. Among the common problems with proposals:
— Don’t ask Knight to fund content. Lee said the KNC receives many proposals for, say, money to start a hyperlocal blog in North Carolina. But while the idea of a hyperlocal blog was innovative five or six years ago, Lee said, “at this point, it’s no longer cutting edge. The point of the Knight News Challenge is to encourage innovation, creativity.”
— Don’t apply with projects that don’t fit Knight’s mission. As with any contest, some projects try to shoehorn themselves into an inappropriate category for the sake of funding. A grant to do a project using SMS to provide health information in Africa, for example, would be “too specific to be interesting to the Knight News Challenge,” Lee said.
— Don’t be vague. For example: applying to create “a news aggregator.”
— Avoid generic citizen journalism projects. Say a group wanted to take Flip cams and give them to inner city kids as an experiment in citizen journalism. “We’re not totally into the citizen journalism thing anymore,” Lee said. “It has been given its chance to do its thing and kind of didn’t do its thing that well.”
— Have the credibility to make the project work. An applicant may have a good idea for an innovative project, but he or she also has to have the experience and credibility to actually pull it off. One tip-off that credibility is lacking? If he or she asks for an amount of grant funding that’s disproportional to the realistic needs of the project.
[Disclosure: Both Knight Foundation and Lee have been financial supporters of the Lab.]
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Mobile payments are the logical extension of online shopping; a way for customers to buy what you have while they’re on the go. But the technology has some added perks that make it a powerful purchasing tool for small businesses.
There are a lot of resources and articles out there telling businesses to pay attention to location-based networking or to maximize their social media presences, but there is a lack of information on the monetary benefits of these investments. Mobile payments, however, are a great way for businesses to make money.
It should be noted, there are two related fields of mobile payment: First, using your phone as a credit card in-store, and second, paying while on the go. We’ll be focusing largely on the latter.
Below is just a selection of reasons that small businesses should care about mobile payments. Add your voice to the comments below: Is this just another fad? Are mobile payments still years away? Why has North America been so slow to adopt?
It’s Going to be Everywhere
/>
We already use our phones for everything: Calling, texting, surfing the web, video chats (thank you, Phone), and updating our social networks. class='blippr-nobr'>Societyclass="blippr-nobr">society, by and large, has grown accustomed to using phones for daily activities. Why shouldn’t instant purchasing be added to that list?
Total worldwide mobile payments stood at USD $68.7 billion in 2009, according to a study from Telecoms Market Research. That number is predicted to rise by more than 800% in the next four years. Simple, DIY credit card processing solutions, like the Complete Credit Card Solution and Square, have already hit the iPhone market, and more services are expected in the future for all platforms.
Social Impulse
/>
Phones are inherently social, and advanced functions like geo-location are making it easier for users to connect with others in their networks to share consumption habits and recommendations. Location-based services, for example, enable users to recommend their favorite restaurants, shops and others venues. And group buying sites like Groupon have expanded the possibilities for quick, social purchases.
By adding a mobile payment option, small businesses can capitalize on these peer recommendations with a purchase. Rather than direct your customers to an online shop site or have them note it down for later, they can instantly buy your product.
Mobile payments take advantage of impulse purchases; essentially when you buy something based on spur-of-the-moment decision making. class='blippr-nobr'>Impulseclass="blippr-nobr">Impulse buys are usually associated with emotional reactions to a product. They are partly why ringtone sales have been so successful. Like a tone? You can often download it instantly with just a couple clicks, no secondary sites necessary. Make sure your customers are able to buy your product the instant they want it.
Micro-Transactions
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The real heart of small business mobile payments is the micro-transaction. Paying less is generally better than paying more. People are also more willing to pay frequent small payments rather than throw down a lump sum. Using ringtones as an example, more people would pay $1 for several ringtones than shell out $5 in one go for five ringtones.
Small business can follow this trend by selling less-expensive goods online, as smaller goods could be a real hit for the mobile payment crowd. Customers can more easily rationalize those smaller purchases and drive more sales to your business.
Another perk for biz owners is that mobile transaction fees are usually less than credit card fees. Sales through mobile could save you a small amount on every purchase.
Customer Data
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Mobile payments enable merchants to collect data in much the same way as your everyday credit card purchases. Adding mobile payments to your business can help keep track of customer phone numbers, buying histories, and any other necessary information. Having this extra source of data about customers and their purchasing habits will enable you to offer more targeted and relevant deals, discounts and products to specific purchasers.
Collecting data can be a bit tricky, since it gets into privacy rights and issues (e.g., Facebook privacy concerns), so make sure your business is aware of how you can and cannot use customer information.
Regardless of your purposes, whether it be data, profit, or social loyalty, mobile payments are definitely an area for small businesses to watch.
More Business Resources from Mashable:
- HOW TO: Choose the Best Workspace for Your Business
/> - 5 Winning Social Media Campaigns to Learn From
/> - 10 Emerging Social Platforms and How Businesses Can Use Them
/> - 10 Free WordPress Themes for Small Businesses
/> - 8 Funding Contests to Kick Start Your Big Idea
Image courtesy of iStockphotoclass="blippr-nobr">iStockphoto, photo_smart
For more Business coverage:
- class="f-el">class="cov-twit">Follow Mashable Businessclass="s-el">class="cov-rss">Subscribe to the Business channelclass="f-el">class="cov-fb">Become a Fan on Facebookclass="s-el">class="cov-apple">Download our free apps for iPhone and iPad
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
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It has always been my advocacy to help other people about relationships and how to deal with it. While doing some research I passed by this forum/discussion with topics about relationships and decided to register so I can make suggestions and hoped to help people there.
As I register, I was so amazed to find out that this site pays you for doing some discussions. The site is called MyLot. It is basically similar to other networking sites. You can add friends, send messages, make some comments etc. You can make discussions of your own and make responses on other people's discussion. The only difference is by making discussions, making responses and using the site as often as you can, you earn money. Yes, the site pays you for doing that.
It got me thinking for a while. Is this the evolution of forums and social networking website? If it is, that would be great. People will not only enjoy discussions and making friends online but also make money out of it.
The website "MyLot dot com" works like this. After you successfully register, you can now earn money in four ways.
The first one is through discussions; you make a discussion and you response to other discussions. The site will pay you just by doing that. This is very simple especially when you enjoy doing it.
Second, you can earn more through referrals. You will be given a link after you join MyLot which you can use to invite friends, relatives or people you don't know simply by clicking on that link to sign up on MyLot. You will get a bonus of 25% of that mylot user's earnings.
Third, you can also earn from doing some tasks. This is the unique part in MyLot. It has a Task Dashboard where in you can view available task created by MyLot and other partners which you can accept and do. It can be any task. You can choose the easiest or the complicated ones. After completion of the task, if approved, you will get compensated.
Last but not the least; you earn money through rewards given by MyLot. A box will appear on your screen congratulating you and stating your Reward amount. This reward is given from time to time for simply using MyLot naturally and by using the MyLot Search in the same manner you use Google or Yahoo. Just a reminder: MyLot can detect abuses in using the MyLot Search. If detected, your account will be terminated without notice and therefore forfeits your earnings. So be careful with this one.
All of these making money online opportunities in a single site make it fantastic! You do what you enjoy most while being compensated. That's the beauty of MyLot. Join now and be a part of this great opportunity.
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Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
big seminar 14
Fox <b>News</b>' Brian Kilmeade: “All Terrorists Are Muslim” « Oliver Willis
17 Responses to “Fox News' Brian Kilmeade: “All Terrorists Are Muslim””. Jay says: October 15, 2010 at 9:13 am. Of course, anybody with a rational mind could understand that Kilmeade was specifically talking about 9/11 and was saying ...
iPad <b>News</b> Apps: 'NYTimes' Revamp, 'New York Post' In-App <b>...</b>
A pair of New York newspapers are making news themselves today with their recent iPad app releases, with The New York Times introducing a greatly-expanded application and The New York Post rolling out.
<b>News</b> - Joy Behar, Bill O'Reilly Continue Trading Insults <b>...</b>
She accuses him of making "hate speech"; he says he refuses to sugar coat "harsh realities"
big seminar 14
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