We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
BBC Online is meeting its obligation to commission 25 percent of eligible production work from external suppliers - but must make wide-ranging changes to the process, a review by its regulating BBC Trust has concluded (release, review)
The BBC has met the quota requirement every year since it was recommended by the 2004 Graf report. Last year, it commissioned external interactive producers for work totalling £20 million.
See more of our latest BBC coverage
or add an alert for future coverage of BBC.
But a Deloitte review in to the quota commissioned by the trust slates the system for lack of transparency, management, direction and value for money.
Consequently, the trust - whilst it is not raising the quota - has ordered BBC Online to “discuss with industry what form strategic goals for a quota system might take”, and to simplify the current process.
This BBC Trust review has been many months in the making - the BBC executive had already known the outcome and recommendations before Friday’s publication and has partly responded - it has already agreed to give the trust, after speaking with industry, a review within three months. The trust says the whole issue requires “urgent attention”.
Deloitte’s review (highlights):-
“The BBC is complying with the requirements set out in the BBC Agreement. However, the Online independent supply quota does not appear to be working well in practice. Whilst steps have recently been taken to remedy the issues surrounding it, both the BBC and the independent sector recognise there is a lack of: communication around how the commissioning for online takes place, clarity around how the quota is calculated and tracked; and, consistency and efficiency in commissioning practices. Most significantly, interviews demonstrate a strong belief in the independent sector that BBC online commissioners select suppliers to pitch for commissions based on the commissioners’ personal knowledge, rather than any rounded evaluation of who is equipped to deliver quality and value for money.
“There is a high degree of external scepticism as to whether reported performance is real or the result of an accounting allocation.
“Overall BBC Online expenditure is expected to go down rather than up
“There are issues with the management of the current arrangements that impact the value for money and quality BBC Online achieves for licence fee payers
“BBC Online has failed to provide sufficient transparency to the sector in terms of: strategic direction, emerging opportunities, decision making processes, and reporting of performance relative to the quota.
“An average commission size in FY 2009/10 of less than £5,000 and only 17 commissions over £100,000
“The revenues of the top 100 interactive agencies totalled c. £790m in 2009. In 2009/10 the BBC spent c. £20m externally as part of the BBC Online quota. Although the BBC will spend more on digital content (for example on those areas excluded from the eligible base), in absolute terms the impact that the BBC makes on the online content sector is limited.
“In this context, BBC Online’s c. £20m of ‘eligible’ annual spend lacks the scale to have as significant an impact on the shape of market as the BBC does in TV broadcasting.”
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
BBC Online is meeting its obligation to commission 25 percent of eligible production work from external suppliers - but must make wide-ranging changes to the process, a review by its regulating BBC Trust has concluded (release, review)
The BBC has met the quota requirement every year since it was recommended by the 2004 Graf report. Last year, it commissioned external interactive producers for work totalling £20 million.
See more of our latest BBC coverage
or add an alert for future coverage of BBC.
But a Deloitte review in to the quota commissioned by the trust slates the system for lack of transparency, management, direction and value for money.
Consequently, the trust - whilst it is not raising the quota - has ordered BBC Online to “discuss with industry what form strategic goals for a quota system might take”, and to simplify the current process.
This BBC Trust review has been many months in the making - the BBC executive had already known the outcome and recommendations before Friday’s publication and has partly responded - it has already agreed to give the trust, after speaking with industry, a review within three months. The trust says the whole issue requires “urgent attention”.
Deloitte’s review (highlights):-
“The BBC is complying with the requirements set out in the BBC Agreement. However, the Online independent supply quota does not appear to be working well in practice. Whilst steps have recently been taken to remedy the issues surrounding it, both the BBC and the independent sector recognise there is a lack of: communication around how the commissioning for online takes place, clarity around how the quota is calculated and tracked; and, consistency and efficiency in commissioning practices. Most significantly, interviews demonstrate a strong belief in the independent sector that BBC online commissioners select suppliers to pitch for commissions based on the commissioners’ personal knowledge, rather than any rounded evaluation of who is equipped to deliver quality and value for money.
“There is a high degree of external scepticism as to whether reported performance is real or the result of an accounting allocation.
“Overall BBC Online expenditure is expected to go down rather than up
“There are issues with the management of the current arrangements that impact the value for money and quality BBC Online achieves for licence fee payers
“BBC Online has failed to provide sufficient transparency to the sector in terms of: strategic direction, emerging opportunities, decision making processes, and reporting of performance relative to the quota.
“An average commission size in FY 2009/10 of less than £5,000 and only 17 commissions over £100,000
“The revenues of the top 100 interactive agencies totalled c. £790m in 2009. In 2009/10 the BBC spent c. £20m externally as part of the BBC Online quota. Although the BBC will spend more on digital content (for example on those areas excluded from the eligible base), in absolute terms the impact that the BBC makes on the online content sector is limited.
“In this context, BBC Online’s c. £20m of ‘eligible’ annual spend lacks the scale to have as significant an impact on the shape of market as the BBC does in TV broadcasting.”
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
benchcraft company portland or
We’ve been promised for a while now that our phones will become our personal assistants. Executives from Cambridge, Mass.-based Vlingo sat down with me this week to talk about how they’ve delivered on that promise — and started turning it into real revenue.
It seems like all the big guys are trying to get into this business. The incentive, as a Googler put it when the company launched a similar service last year, is that voice is much more natural than typing as a way to interact with your phone. Apple, meanwhile, showed its interest by acquiring a startup called Siri. And Microsoft included voice commands on Windows Phone 7.
The difference, according to Vlingo’s vice president of business Hadley Harris, is that the startup has built all its basic technology, including speech recognition (something that Siri outsourced) and the “intent engine” that allows the app to translate your words into actions that it understands. Vlingo is working with other companies to integrate a wide range of apps into the system, so that you can use your voice to buy a plane ticket off travel site Kayak or check your updates on Facebook.
Vlingo has been downloaded 7 million times, Harris said. BlackBerry users represent most of those downloads, since that’s the phone that Vlingo focused on first, but iPhone and especially Android are catching up. The company’s strategy is to release new features on Android first, then port them to other phones as resources and technology allow.
The app is free, so Vlingo makes money through advertising and revenue sharing with its partners. Specifically, Harris told me it currently earns $7.74 for every 1,000 Web searches, $49 for every 1,000 local searches, and $24 for every 1,000 “other” monetizable actions, such as a ticket purchase on Kayak. With users performing an average of 30 actions every month, Harris said Vlingo is making about 14 cents per user per month.
That might seem a little low, Harris acknowledged, but the plan is to dramatically increase both the number of users and the number of actions over the next year. Most promisingly, he said Vlingo has made deals with a number of Android handset manufacturers who don’t want to direct all of their usage to Google services. (He said it’s too early to reveal who the manufacturers are.) Not only will that put Vlingo on more phones, it will also make the application more prominent on those phones by turning it into the default app whenever you want to use voice commands.
Next Story: Why display ads are cool again Previous Story: Gamification gets popular, but it’s still finding its feet
BBC Online is meeting its obligation to commission 25 percent of eligible production work from external suppliers - but must make wide-ranging changes to the process, a review by its regulating BBC Trust has concluded (release, review)
The BBC has met the quota requirement every year since it was recommended by the 2004 Graf report. Last year, it commissioned external interactive producers for work totalling £20 million.
See more of our latest BBC coverage
or add an alert for future coverage of BBC.
But a Deloitte review in to the quota commissioned by the trust slates the system for lack of transparency, management, direction and value for money.
Consequently, the trust - whilst it is not raising the quota - has ordered BBC Online to “discuss with industry what form strategic goals for a quota system might take”, and to simplify the current process.
This BBC Trust review has been many months in the making - the BBC executive had already known the outcome and recommendations before Friday’s publication and has partly responded - it has already agreed to give the trust, after speaking with industry, a review within three months. The trust says the whole issue requires “urgent attention”.
Deloitte’s review (highlights):-
“The BBC is complying with the requirements set out in the BBC Agreement. However, the Online independent supply quota does not appear to be working well in practice. Whilst steps have recently been taken to remedy the issues surrounding it, both the BBC and the independent sector recognise there is a lack of: communication around how the commissioning for online takes place, clarity around how the quota is calculated and tracked; and, consistency and efficiency in commissioning practices. Most significantly, interviews demonstrate a strong belief in the independent sector that BBC online commissioners select suppliers to pitch for commissions based on the commissioners’ personal knowledge, rather than any rounded evaluation of who is equipped to deliver quality and value for money.
“There is a high degree of external scepticism as to whether reported performance is real or the result of an accounting allocation.
“Overall BBC Online expenditure is expected to go down rather than up
“There are issues with the management of the current arrangements that impact the value for money and quality BBC Online achieves for licence fee payers
“BBC Online has failed to provide sufficient transparency to the sector in terms of: strategic direction, emerging opportunities, decision making processes, and reporting of performance relative to the quota.
“An average commission size in FY 2009/10 of less than £5,000 and only 17 commissions over £100,000
“The revenues of the top 100 interactive agencies totalled c. £790m in 2009. In 2009/10 the BBC spent c. £20m externally as part of the BBC Online quota. Although the BBC will spend more on digital content (for example on those areas excluded from the eligible base), in absolute terms the impact that the BBC makes on the online content sector is limited.
“In this context, BBC Online’s c. £20m of ‘eligible’ annual spend lacks the scale to have as significant an impact on the shape of market as the BBC does in TV broadcasting.”
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
bench craft company reviews
Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
bench craft company reviews
Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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I am one of so many who dare to try their hand at making money online. While I've only been at it for 3 or 4 months now, I thought I would share my experiences on being a member of Zazzle. Zazzle is an online website that gives you access to having your own on-line "gallery." (http://zazzle.com) It is actually tons of fun if you are a photographer, love to draw, or if you can create witty sayings to put on t-shirts, mugs, posters, etc. The concept is brilliant! Whatever you create, you can put it onto one of their products. These products vary from mugs to t-shirts to U.S. postage stamps. You can create your own ties, Keds shoes, greeting cards, and baby onesies. The list goes on. It's quite impressive actually. Did I mention its fun?
Immediately you are the owner of your own gallery. Not only that, you can sell your art for free. Zazzle does not charge for anyone to be a member. You are paid a percentage of what you sell your art for. This percentage is chosen by you and is anywhere from 10 percent up. The more of a percentage you collect, the higher the price of your product is. With this system, Zazzle gives you the opportunity to make money while guaranteeing that they will always make money. It's up to you to decide what you're worth and to factor in what people might be willing to pay for your creations. Personally, I started at 10 percent and worked my way up to 20 percent for most of my items. Some of the items are quite pricey. For instance, the Ked's shoes are approximately 55 to 60 dollars and up! That, to me, is crazy! I think I will go lower my shoes to 10 percent after I write this article. Most other items are quite reasonable. The stamps are my favorite. They are the price of a normal package of stamps plus 10 percent and up. I chose 20 percent. I'm proud of my art, but I want it to be affordable to many.
Am I incredibly successful with my Zazzle gallery? I feel I am successful because I enjoy the creative outlet and the comments I get from other artists in the Zazzle community. However, I will admit I have not earned one dime. There, I said it! I still have hope I might sell something. I might even sell more than one something! I've learned from other members that in order to be even a little successful you have to network. For instance, go through the website and leave comments for others on their art. It's fun and is a good way to become a part of the community. Pick out some favorites and join their fan clubs. This will let them know that you appreciate their art while giving them a link to visit your gallery. Most times, people you favorite or leave comments for do visit and may even favorite you as well. If they like you enough they can choose to link you to their gallery, so you will get more exposure. Also, Zazzle has many ideas on how to make more money. They advise you to put a link to your gallery on your web pages and email signatures. They also have something called an associates account where you can promote other's art and make 10 percent off of it if someone visits them from your link and buys something. Does this sound confusing? I won't lie and say I have it all figured out. If you don't, you can consult their tutorials and their forums. Overall, this site is very easy to understand.
My advice to you is to give it a try and see if you enjoy being a member. I can almost guarantee that the creatively inclined will enjoy it, money or no money. It is a thrill to have your own art gallery and look at other's galleries. I love having my own products up for sale and expressing myself through those products. If you have a moment, check out my gallery, "Pomeranian Dream Clouds" at http://www.zazzle.com/grrlcpc .
Site Title: http://www.zazzle.com
My Zazzle Guru: http://www.zazzle.com/audrart
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Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
big seminar 14
Small Business <b>News</b>: What's Your Brand?
What's your brand? Branding in small business can be the key to success. When marketing globally or locally, branding sets you apart. But there is much more.
Mall Cop Hoax! ABC <b>News</b> Sends Actor Posing as Security Guard to <b>...</b>
Furthermore, in the wake of the hysterics from left-wing media watchdog groups over the ACORN and Planned Parenthood undercover stings, it's pretty incredible to see ABC News employ the same tactics without any criticism. ...
Rachel Maddow - Fox <b>News</b> - Egypt Revolution | Mediaite
Rachel Maddow's patience with Fox News appears to have finally fully waned. Having spent a good amount of time on her program calmly arguing her side of the story in an attempt to debunk the loudest voices of her rival network, ...
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